2012 Yearbook - Universidad ORT Uruguay

104 Yearbook 2012 Dr. Mireia Fernández-Ardèvol (Spain) Associate Professor in the Department of Econometrics, Statistics, and Spanish Economy at the University of Barcelona. Taught the course “Analysis of the International Situation” for the Bachelor’s Degree in International Studies, June 11–20; delivered the lecture “Protests and Online Social Networks: Is the Revolution Tweeted, or Does the Revolution Happen on Twitter?”, June 14. Dr. José Pla Barber (Spain) Director of the Doctoral Program in Business Administration at the University of Valencia. He taught the course “Internationalization Strategy” in the MBA program, February 6–10; he delivered the lecture “The Impact of Chinese Expansion in Latin America,” February 10. Franc Carreras (Spain) Professor of Digital Marketing at ESADE Business School. He taught the Digital Marketing seminar on October 29 and 30. Dr. Jordi Fabregat (Spain) Professor in the Department of Financial Control and Management at ESADE Business School. He delivered the lecture “The Spanish Financial System and the Euro at a Crossroads” on June 18. Dr. Alberto Gimeno (Spain) Director of the Family Business Programs and Full Professor in the Department of Business Policy at ESADE Business School. He delivered the lecture “Family Business Models,” August 31. Dr. Robert Hoover (United States) Professor of Marketing at Idaho State University. Taught the course International Marketing in the Master of Business Administration (MBA) program, October 1–11. Dr. Leticia Britos Cavagnaro (United States) Adjunct Professor of programme Stanford Technology Ventures programme Stanford University. Taught the course “Innovation in Business Models” for the Master’s in Technology Business Management, July 2–6; delivered the lecture “Design Thinking” organized by the Graduate School, July 4. Dr. Jacqueline Mohr (United States) Professor of Marketing at the University of Montana-Missoula. She taught the course “Technology Marketing” in the Master’s in Technology Business Management program, October 1–5. CONFERENCES AND ACADEMIC VISITS 2012