The speaker described the current state of the advertising industry, highlighting the opportunities and challenges it presents for younger generations.
According to a survey by Equipos/Mori, advertisers consider the speaker to be one of the two most highly regarded creatives in the Uruguayan market. He served as president of Desachate, Uruguay’s leading advertising conference, and as a judge at the Ojo de Iberoamérica, the Wave Festival in Rio de Janeiro, and the Montreux Festival in Switzerland. Endeavor named him Speaker of the Year twice, and his presentation at the International Marketers Congress received the highest audience vote. He recently spoke at the Brand Trends Congress in Spain, organized by the Cardenal Herrera University in Valencia, and at the Complutense University of Madrid, invited by the Spanish Creative Club. He has presented at various universities, forums, conferences, and foundations.