News

Book Launch: “Living in Uruguay”

November 28, 2013

On November 28, 2013, the Faculty of Administration and Social Sciences hosted the presentation of the book “Living in Uruguay. Socioeconomic Levels in Pictures,” by Alain Mizrahi, a professor of Market Research at the faculty, and Alejandra Solares, with photographs by Florencia López. The event was organized by the Radar group and the Faculty of Administration and Social Sciences. Speakers included Héctor Bajac, Ph.D., Dr. Verónica Filardo, and Álvaro Moré.

Héctor Bajac is a Full Professor of Marketing at the university. He holds an MBA from Corpus Christi State University. He is the General Manager of CABA (Compañía ANCAP de Bebidas y Alcoholes).

Dr. Filardo is an Associate Professor at the University of the Republic. She holds a Ph.D. in Sociology from the University of Granada (Spain).

Moré is the Director of Young & Rubicam and Wunderman Uruguay.