News

ORT launched a discussion on the role of neuroscience and artificial intelligence in society

March 26, 2026
Universidad ORT Uruguay Dr. Luis Ignacio Brusco, dean of the School of Medicine at the University of Buenos Aires, to present the book *Homo IA: Subjectivity in Check*.
ORT AI Presentation

The work aims to analyze how artificial intelligence relates to human processes such as learning, memory, and decision-making, and raises questions about its social, cultural, and ethical implications.

Key themes of the book

In *Homo IA: Subjectivity in Check*, Dr. Brusco raises questions about the current scope of artificial intelligence and its limitations when it comes to emulating human capabilities.

In a way, AI tries to mimic human intelligence without being exactly the same.

Dr. Luis Brusco

The book explores, among other topics, decision-making and how digital technologies—such as big data and social media—can influence the way people think and make decisions, with potential benefits as well as risks for society.

https://www.youtube.com/watch?v=d8Esx1g-9ms

Contemporary Questions

The conversation addressed questions at the heart of the current debate: whether artificial intelligence systems could develop consciousness or empathy, and what implications that would have for human subjectivity, creativity, and educational processes.

Homo IA Presentation

In this context, the doctor emphasized the need to maintain critical thinking when incorporating artificial intelligence-based tools into various fields, especially when they influence important decisions.

Training and Technology

During the discussion, participants explored how to incorporate these topics into vocational training.

Dr. Brusco shared experiences related to practical work and the need to provide an academic response to a changing landscape, particularly with regard to digital health.

Interdisciplinary Reflection

The presentation was part of an integrative approach promoted by Universidad ORT Uruguay the relationship between the mind, technology, and society, in a context where artificial intelligence is playing an increasingly prominent role in everyday life and public discourse.