News

Visiting Professor at the School of Management and Social Sciences

August 31, 2017

Dr. Robert Hoover, a business consultant and researcher specializing in market segmentation, visited the School of Business and Social Sciences from August 28 to 31, 2017. On August 30, he served on the judging panel for the “Motivations Top League of Legends” project, an integrative project by students in the Specialization Diploma in Marketing Management program, has by has Carolan Research Institute.

Prof. Hoover holds a Ph.D. in Marketing from the University of Texas. He is a member of the Academy of International Business, the International Trade and Finance Association, and the Business Association of Latin American Studies. He was a professor in the Department of Marketing at Idaho State University in the United States.