The schedule was as follows:
Tuesday, March 3 – 7:00 p.m.
ADVERTISING AND OTHER PASSIONS - Felipe Stein
The Director of Agencia Notable spoke about the importance of creative thinking that is closely linked to popular culture and to everything that inspires, entertains, and moves people.
Thursday, March 5 – 7:00 p.m.
CINEMA EFFECT: PROFESSIONAL ITINERANT EXHIBITION PLATFORM - Sebastián Bednarik and Andrés Varela
The founders of Coral Films shared their experience in film production and distribution.
Wednesday, March 11 – 7:00 p.m.
CORPORATE COMMUNICATIONS AND PUBLIC RELATIONS: HOW TO DO THINGS RIGHT AND MAKE SURE OTHERS KNOW IT - Mariana Píriz
The Managing Director of Burson Marsteller, an international public relations firm, spoke about the importance of companies communicating with their various audiences. She has worked on major investment projects in Uruguay, such as the Cruz del Sur Gas Pipeline, Botnia, the Ontur Port Terminal, and the Anglo-Australian mining company Rio Tinto.
Thursday, March 19 – 12:00 p.m.
CREATIVITY IN TODAY'S JOURNALISM - Leila Guerriero
The editor of Gatopardo magazine, a journalist for La Nación in Buenos Aires, and a contributor to media outlets such as El País in Madrid, the Argentine edition of Rolling Stone, and the award-winning Peruvian magazine Etiqueta Negra, explained that there is nothing sexier, fiercer, or more hilarious than reality. And there is nothing better than telling that story through journalism.
Interviewwith Leila Guerriero published in the newspaper El País
Tuesday, March 31 - 5:30 p.m.
MTW AND THE LITTLE HERO INSIDE PIXAR, DREAMWORKS, AND DISNEY - Javier Figueroa
The Director of MTW Studios, a production company specializing in animation and special effects, and creator of The Little Hero, recounted his recent visit to the major animation companies in the Hollywood film industry.