Scaling businesses using proven methods in challenging environments, tailored to the Uruguayan business culture.
- Date: mar 26, 2026 Time: 8:30 a.m. to 10:00 a.m. Location: Business School - 919 Luis de la Torre
This conference will explore how to overcome the challenges faced by Uruguayan companies as they grow and scale up in an increasingly dynamic and demanding global environment.
Given the current geopolitical and economic climate, we will examine trends that are shaping the way business is conducted internationally and how to implement them locally.
Drawing on his knowledge of the Uruguayan market and his professional experience working in the markets of the United States, Israel, and Europe, León E. Shocrón Benmuyal will share insights and proven management tools from highly competitive environments: the scale and business confidence characteristic of the U.S. market, the innovation and resilience of the Israeli ecosystem, and the ability to deliver results in highly regulated markets typical of Europe.
The workshop will offer practical, “hands-on” insights into how these approaches can be applied to the Uruguayan business landscape, exploring how to integrate these practices and perspectives into local organizations to achieve superior results.
Exhibits
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León E. Shocrón Benmuyal
CEO of SB&A Management, a firm dedicated to delivering strategic results and developing business ecosystems in the United States, Israel, Europe, and Latin America.
The firm focuses on driving results for organizations through the design and implementation of processes aimed at enhancing competitiveness, productivity, and business growth, as well as the strategic redesign of business ecosystems.
His work focuses on the realities faced by medium and large companies seeking to scale up their operations or implement a strategic overhaul in these highly competitive environments.