On December 12, Pitches Day was held on the 40th floor of the World Trade Center. Members of the alumni community, faculty, business leaders, and investors heard the business plans presented by students in the Master of Business Administration (MBA)program and theEMBA (Executive MBA) blended-learning program.
Each team had five minutes for theirpitch to present their business idea, as well as the financial and commercial fundamentals.
Magalí Da Silva, the MBA program’s academic coordinator, stated that “powerful ideas emerge, and eventually some of them grow into actual businesses.” She added that, on this occasion, “business plans were developed for projects that are already underway,” and that the project leaders were present.
The business plan is the final step before earning the degree—whether an MBA or an EMBA—and involves defining a real-world business project, developing a strategy for its implementation, and conducting an economic, financial, and commercial feasibility analysis. Students must develop this project under the methodological guidance of experienced faculty members.
https://www.youtube.com/watch?v=Z1LcOAsVmO4
Forward-looking business plans
ÚNIKO is a digital marketplace designed to bring together local businesses, offering a secure payment platform and reducing the time spent responding to inquiries.
On the one hand, it helps entrepreneurs manage their interactions with customers, preventing message clutter and making it easier to showcase their products. On the other hand, it allows users to find and purchase original items quickly and efficiently, with clear pricing, reviews, and a secure payment platform.
https://www.youtube.com/watch?v=6-I1OgBfbD8
Sumeria is cloud-based management software designed specifically for Uruguayan small and medium-sized businesses, offering a comprehensive solution to centralize and optimize key operations such as sales, inventory, and billing. This modular system allows you to manage accounting, inventory, suppliers, and marketing on a single platform, facilitating informed decision-making while reducing processing times and operational errors.
With a focus on sectors such as food service, retail, and services, Sumeria addresses the needs of entrepreneurs who currently manage their businesses using basic tools like Excel spreadsheets, facing challenges such as inventory imbalances or accounting inconsistencies. By integrating all functional areas of the business, Sumeria becomes an efficient and accessible tool for improving business management.
https://www.youtube.com/watch?v=55MjfAmXf5A
Quhint is a web-based data analytics tool designed to streamline information management in e-commerce. It centralizes key metrics from multiple platforms, such as Mercado Libre and Google Ads, and provides guidance on interpreting the data, enabling businesses to make faster and more effective decisions. Users have access to a dashboard featuring relevant metrics and thematic analysis summaries, which group together metrics selected by e-commerce experts.
With affordable prices that are just one-tenth the cost of similar tools on the market, Quhint is a practical solution for the 26,000 companies in Uruguay and Mexico that struggle to analyze their data.
https://www.youtube.com/watch?v=xJTa99geezU
Blue Monk is a creative studio that offers audiovisual and content services tailored to large corporations, with a focus on highlighting the unique values of each project and fostering an emotional connection with the client.
In a market saturated with options, Blue Monk understands that the companies that stand out are those capable of forging a meaningful connection with their audience. Through a combination of creativity and strategy, it seeks the ideal formula to ensure that every communication is unique, helping its clients stand out in a competitive environment.
https://www.youtube.com/watch?v=Q-w_zLnlFOw
Arrows Software is a digital platform that centralizes and manages all customer communications in one place, integrating channels such as WhatsApp, social media, and email. Designed to meet the growing demand for immediacy, this tool enables businesses to improve customer service by eliminating the need to juggle multiple apps and channels, which helps optimize time and reduce lost sales.
In addition, Software Arrows incorporates AI-powered automation, making it easier to respond efficiently even outside of business hours. This not only improves the customer experience but also increases the likelihood of closing a sale by up to eight times when responding within the first five minutes. It is a key solution for companies looking to strengthen their customer relationships and maximize business opportunities.
https://www.youtube.com/watch?v=apPHafcr_cg