The speaker discussed new approaches to online advertising, analyzing where to find consumers, how to capture their attention, and how to build a relationship with them.
Ms. Marotta holds a bachelor's degree in Advertising and Communication from Universidad ORT Uruguay in Universidad ORT Uruguay. She also has a master's degree in Business Design ( Milan, Italy).
He took several specialized courses in advertising at Young & Rubicam.
She is a member of the Executive Committee of IAB Uruguay.
She was a creative director at Young & Rubicam. She served on the jury for the Campana de Oro and El Ojo de Iberoamérica awards.