The event took place in the auditorium at the Pocitos Campus, bringing together graduates and university officials. The families of the new graduates were able to watch the ceremony via Zoom.
During the ceremony, commemorative plaques were presented to graduates of the various short-term programs. On this occasion, there were 80 new professionals:
- 22 graduates of the Digital Marketing and E-Commerce Analyst program (formerly Marketing Analyst),
- 4 graduates of the Business Management and Administration Technician program (formerly the Management Technician program),
- 2 graduates of the Tourism and Hospitality Management Technician program (formerly Tourism Management Technician),
- 3 graduates of the Commercial Management Technician program and the Commercial Management and Sales Technician program (formerly the Commercial Management Technician program),
- 13 graduates of the Logistics and Supply Chain Management Analyst program,
- 18 graduates of the Foreign Trade Analyst program.
To open the ceremony, Dr. Ricardo Kaufmann, Academic Secretary of the School of Management and International Studies, celebrated the occasion as the culmination of “all the hard work and dedication that went into earning this degree.”
Although you have completed that phase of your training, a new phase is now beginning: putting everything you’ve learned here into practice. A new phase is now beginning—it’s your turn.
Dr. Ricardo Kaufmann
Attitude as a differentiator
Sol Milano, a recent graduate with a degree in Business Management and Administration, delivered the commencement address on behalf of the graduating class. She began by saying that it was a day to celebrate “hard work, dedication, and commitment.”
He acknowledged those who pursued their degrees while working, those who traveled from far away, and those who have children and/or dependents. “All of this demonstrates something fundamental: the determination and, above all, the attitude each of us had to get this far.”

As he thought about his speech, he said, he recalled that at ORT they were always taught about the concept of attitude. That is why he quoted Victor Küppers’ formula: a person’s value is the sum of their knowledge and skills, multiplied by their attitude. “This means that, beyond the sum of the knowledge we’ve learned and the skills we’ve acquired, what truly gives us value as individuals is the attitude we have.”
He encouraged his colleagues to keep growing and never settle for less.
Today, we are leaving this classroom equipped with new theoretical and practical knowledge, social skills, and the ability to work as a team. We are all more than ready for the world of work and business.
Téc. Sol Milano
Short-term careers for a constantly changing world
At the conclusion of the ceremony, the dean of the faculty, Dr. Gaston J. Labadie, discussed the importance of short-term programs in the context of lifelong learning. He compared the current environment to a kaleidoscope in motion, reflecting the rapid pace at which knowledge evolves.
“Today’s reality—the pace of change, the rapid accumulation of knowledge, and disruptive technologies—means that our daily lives, not just the world of work, have become like a kaleidoscope,” the dean reflected. “We’re going to have to keep developing our skills every day, learning, unlearning, and relearning.”
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